DISERTASI dan TESIS Program Pascasarjana UM, 2016

Ukuran Huruf:  Kecil  Sedang  Besar

Fitriah Mulyanti Sado.2016. Peran Pemerintah Daerah dalam Meningkatkan Motivasi dan Internalisasi Berwirausaha Usahawan Home Industry Nusa Tenggara Timur.

FITRIAH MULYANTI SADOKAKI

Abstrak


ABSTRAK

 

Kaki, Fitriah Mulyanti Sado. 2016. Peran Pemerintah Daerah dalam Meningkatkan Motivasi  dan Internalisasi Berwirausaha Usahawan Home Industry Berbasis Pendidikan Kewirausahaan (Studi Kasus Pada Home Industry di Ende, Nusa Tenggara Timur. Tesis. Jurusan Pendidikan Bisnis dan Manajemen, Program Pascasarjana Universitas Negeri Malang. Pembimbing: (I) Prof. Dr. H. Budi Eko Soetjipto, M. Ed., M. Si., (II) Dr. Agus Hermawan, GradDipMgt., M. Si., M Bus.

 

Keywords: Peran Pemerintah Daerah, Motivasi Berwirausaha, Internalisasi Berwirausaha, Pendidikan Kewirausahaan

Pada subyek penelitian pendidikan kewirausahaan berupa sosialisasi/penyuluhan, pelatihan, dan pendampingan dengan memfasilitasi hibah (dana dan mesin/peralatan) untuk mengembangkan bisnis belum dilakukan secara optimal. Dalam menanamkan jiwa kewirausahaan, memberikan motivasi dan internalisasi berwirausaha para usahawan sesuai SKPD dua dinas terkait yaitu memberikan motivasi dan internalisasi berwirausaha berbasis pendidikan kewirausahaan dalam pembelajaran kewirausahaan masih perlu dikaji.

Tujuan penelitian ini menganalisis peran pemerintah daerah dalam meningkatkan motivasi dan internalisasi berwirausaha pada home industry di berbasis pendidikan kewirausahaan berdasarkan hasil yang diperoleh di lapangan. Penelitian ini menggunakan model pendekatan penelitian kualitatif dengan studi kasus. Pengumpulan data dilakukan melalui observasi, wawancara mendalam dengan informan kunci, penelahaan dokumen. Informan kunci yaitu Kepala Seksi Industri Kecil dan Menengah dan Kepala Bidang Pengembangan PKM.

Hasil penelitian menunjukkan bahwa 1) pelaksanaan pendidikan kewirausahaan dalam kegiatan pembinaan industry kecil dan menengah melalui kegiatan sosialisasi/penyuluhan, pelatihan dan pendampingan oleh kedua dinas sudah berjalan dengan baik dan bermanfaat terhadap peningkatan motivasi dan internalisasi berwirausaha para usahawan. Namun pendampingan, bantuan dana bergulir, mesin/peralatan, pusat pemasaran produk unggulan, promosi/pameran dan sertifikasi belum optimal, 2) faktor yang menghambat pelaksanaan pembinaan industri kecil dan menengah adalah kurangnya dan kompetensi dasar aparat Pembina, 3) Pembinaan pendidikan kewirausahaan dilakukan oleh kedua dinas melalui sosialisasi/penyuluhan, pelatihan, dan pendampingan IKM/UKM.

Saran penelitian adalah perlu adanya seleksi aparat Pembina dengan kompetensi dasar pendidikan, khususnya penambahan tenaga penyuluh dan fasilitator pendamping, evaluasi terhadap program kegiatan pendidikan kewirausahaan, perlu ditingkatkan pendidikan kewirausahaan aparat pembinadan pelakuIKM/UKM, meningkatkan akses promosi dan pemasaran produk, menjalin mitra dengan pengusaha swalaya, hotel  dan toko serta penjualan melalui media website.

 

ABSTRACT

 

Kaki, Fitriah Mulyanti Sado. 2016. Role of Local Government in Improving Entrepreneurship Motivation and Internalization for Entrepreneurship Education-Based Home Industry Owners (A Case Study on Home Industry Entrepreneurs in Ende, East Nusa Tenggara). Thesis. Business and Management Education major, Post Graduate Program  of Universitas Negeri Malang. Advisor: Prof. Dr. H. Budi Eko Soetjipto, M. Ed., M. Si., (II) Dr. Agus Hermawan, GradDipMgt., M. Si., M Bus.

 

Keywords: Role of Regional Government, Entrepreneurship Motivation Entrepreneurship Internalization, Entrepreneurship Education

On the subject of entrepreneurship education research given by the Industry and Trade Office as well as Cooperative and Micro Small Medium Enterprise Office are socialization/counseling, training and accompaniment. These only give the rules and facilitate for grants ( in the form of fund and operational equipment machine) to develop and maintain business which is not conducted optimally. In educating on the entrepreneurship spirit, it is by giving entrepreneurship motivation and internalization to owners based on Work Unit of Regional Apparatus of Industry and Trade Office as well as Cooperative and Micro Small Medium Enterprise Office, namely by giving the entrepreneurship motivation and internalization based on entrepreneurship education in the entrepreneurship leaning in Ende Regency.

This research aims to analysis the role of government regulation in improving the entrepreneurship motivation and internalization in entrepreneurship education-based home industry in Ende regency. It is based on the results obtained in the field. This research uses qualitative research approach method with case study. The data collection is conducted by observation, in-depth interview with key informants, document study. The key informants are The Head of Small and Medium Enterprise Section in Industry and Trade Office and the Head of PKM Sub-Section in Cooperative and Micro Small Medium Enterprise Office in Ende regency.

The research results show that 1) the implementation of entrepreneurship education in the small and medium enterprise development activity by socialization/counseling, training and accompaniment activity conducted by both Offices has been applied appropriately and very beneficial for the improvement of entrepreneurship motivation and internalization. But there are some less optimal activities, namely accompaniment, circulating grants, production equipment assistance (equipment machine, outlet sales (center of SME featured product marketing, promotion / exhibition and certification), 2) the inhibiting factors on the implementation of small and medium enterprise development are less of funds, lack of financial education associates (FEA) in the field of SME and SME supporting facilitators. These result in the imbalance between period of time for the long term development and the time given for the development. Some of the general supervisor have appropriate basic competence, 3) the development of entrepreneurship education is conducted by the Industry and Trade Office by socialization/counseling, training and accompaniment for SME in giving grants both funds and equipment machines.

The researcher’s suggestion are it is necessary for the selection of general supervisor based on the education basic competence, mainly in addition of SME FEA and supporting facility as the development spearhead directly done in the field; the in-depth evaluation on entrepreneurship education activity program applied; it is also necessary to improve the entrepreneurship education and training for the SME general supervisor and actors based on the demand, so the development can achieve the better findings, improve access on SME product marketing and promotion by creating cooperation partners with supermarket owners, hotel as well as sales by website media.